T Palmer Exhibits
Work/Case Study

Pinpoint

A bold first event presence that brought Pinpoint’s new brand to life on the show floor.

Pinpoint
Client
Pinpoint
Industry
Insurtech
Show
ITC, Las Vegas 2025
Footprint
10x20 booth
Scope
Modular Booth
The challenge

What it had to solve.

Pinpoint was preparing for its first major event with newly developed branding from T Palmer Agency and needed a booth that could introduce the refreshed identity with confidence. The space also needed to remain flexible enough to work across both 10x10 and 10x20 footprints.

The approach

How we built it.

We translated Pinpoint’s new brand into a polished, modular exhibit featuring halo-lit elements, LED displays, a dedicated demo counter, and integrated storage—all designed to create a strong, cohesive presence.

The booth was built to scale seamlessly between 10x10 and 10x20 configurations, giving Pinpoint a flexible system they could continue using as their event program grew.

The outcome

What it delivered.

Pinpoint generated approximately 30 leads while receiving strong word-of-mouth compliments from attendees. More importantly, the booth established a recognizable, professional event presence that matched the company’s new brand direction.

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